Affliction Clothing covers the Ultimate Fighting Championships
Quinton “Rampage” Jackson wears Affliction
Massively popular rock brand Affliction was seen everywhere during the weekend’s Ultimate Fighting Championship (UFC) 71 bout in Las Vegas.
The fight was between Chuck “The Iceman” Liddell (recently seen on HBO’s hit show Entourage) and Quinton “Rampage” Jackson, who were both seen in Affliction gear.
Jackson won the fight, and was crowned the new UFC Light Heavyweight Champion.
UFC has been selling out all their events, are now covered on ESPN’s SportsCenter, and have had the highest pay per view ratings for sports events in years.
The UFC was initially known as “no holds barred” fighting, and contests were often violent and brutal. After slowly embracing stricter rules, becoming sanctioned by athletic commissions, and marketing itself as a legitimate sporting event, the UFC is now garnering mainstream attention.
Dropping the “no holds barred” label and carrying the banner of “mixed martial arts”, the UFC has now emerged from its political isolation to become more socially acceptable.
Do we have any UFC fans out there?