Live Mechanics to launch two new lines
Live Mechanics are set to launch a women’s line in fall 2008.
They are also tentatively planning a more upscale collection for the maturing streetwear customer.
“I want to cover all the fronts in this business,” founder Osa Odiase tells DNR Magazine. “I’m going to be a force to be reckoned with.”
Founded in 2000, Live Mechanics clothes “are like a moving encyclopedia”, says Odiase. “We don’t believe you have to put guns, drugs and sex on garments to generate attention.”