Exclusive: Nelly to relaunch Troop Clothing
Nelly wears Troop at the 2007 BET Hip-Hop Awards
During an interview with DrJays.com’s Boss Lady at the MAGIC fashion tradeshow, Nelly exclusively revealed he is about to relaunch Troop Clothing.
Created in the Bronx, New York in 1986, Troop was one of the first brands to be adopted by the hip-hop community. Consisting of both apparel and footwear, the brand was popularized in the mainstream by pioneering rap acts like LL Cool J.
Nelly reintroduced Troop to a new generation of music fans during last year’s BET Hip-Hop Awards. He now adds the brand to his already successful female clothing line, Apple Bottoms.
Stay tuned for Boss Lady’s live coverage of the entire MAGIC show coming soon.