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The Classic Cool Champion

Submitted by on February 3, 2009 – 5:20 pm11 Comments
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Jay-Z rocking a Champion crewneck back in the day

Champion became a hit in the urban market during the early 90′s.

You could catch artists like Mobb Deep, A Tribe Called Quest and Jay-Z rocking their classic hoodies, crew necks and more.

We just experienced a very 80′s influenced era, and now the more clean contemporary looks of the 90′s are being heavily embraced. Think Dickies pants, British Knights, and plain Champion crewneck sweatshirts.

Beyond being popular in the urban market, Champion is also the clothing company that invented the sports bra, reversible t-shirts, breathable mesh clothing and also produced uniforms for the NBA.

Today, you can see rappers like Nas, The Game and more still showing their Champion loyalty.


Nas performing in Champion


T.I. wearing Champion in the “You Don’t Know Me” video

Ghostface Killah

Nas is just one of the many rappers to mix Champion sweaters into lyrics. He rapped “I’m a braveheart in Carhartt and Champion hoodies” in 2003′s “Too Much For Me”.

In the article below, 50 Cent calls Champion the “classic cool” and says he had to get back to the design of the “super deep hood”.


50 Cent discussing his love for Champion hoodies

The Champion “Superhood” became the most popular hoodie to rock in the streets of NYC.

With plenty of colors to match back to sneakers and hats, it remains a simple and versatile piece. In fact many stores designed New Era caps to match back to the Superhood.

We have a great selection of Champion goods on DrJays.com. Check out the pieces featured below and more by clicking here.


Super Crew Sweater by Champion

Letterman Super Fleece Jacket by Champion

Pull Over Hoodie by Champion

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11 Comments »

  • jason sams says:

    just goes to show it doesnt have to be high to be fly. yo watch out for me on fresh faces spring 09 im taking it all………..when i upload my video

  • t-bone says:

    jiggy looks so young there,i guess um turning into a old fart too lol,30′s the new 20 baby um so hot stilllll

  • Janae says:

    wow jay looks so much better now lol. I work at a clothing store and i see alot of the guys buying up all the champion stuff especially the hoodies

  • CHAMPION IS JERSEY ALL DAY, BEEN FLY IN THE CHAMPION SINCE DAY ONE! ITS MAKING A COMEBACK, ITS TIME TO KILL ALL THE OVER THE TOP SHIT. GROWN MEN SHOULDNT WEAR GLITTER AND RHINESTONE SHIRTS ANYWAY!

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