Exclusive: LRG reveals plans for 2010 and more
Drake for LRG
Kiki accompanied DrJays.com buyers Jade and Aaron to view LRG‘s spring 2010 line.
As you can see from the selection on DrJays.com, the brand always comes out with a rich and extensive line each season.
We weren’t able to take pictures in the showroom so far in advance of the line debuting, but we can give you a feel for what to expect.
You can also check out the brand new summer and fall 2009 LRG apparel that just launched.
Spring 2010 consists of few collections, with the first staying true to the brand’s earthy “Grass Roots” style.
LRG’s Rob and Sergio at their NYC showroom
Bright plaid shirts paired with khaki jackets, lookbook images of guys chilling in a forest, and graphics like “Go Climb a Rock” make you want to slip your hiking shoes on.
With the second collection, LRG moves more into a cool contemporary look with striped woven shirts, rich grey shades, splashes of red and more.
The final collection has an urban/skate look which is evident in the graphics on tees, like the brand’s signature giraffe on a skateboard, and flat front cargo shorts. Men’s shorts are losing a bit of their length in general, so make sure you get those legs in their best shape!
LRG’s denim washes for spring 2010 range from light to vintage to raw, and fits go from Slim Straight to their baggier Classic 47.
Grass Roots Slim Straight Fit Jean
Pony Xpress Classic 47 Fit Jean by LRG
As you look forward to seeing these goods on our site soon, check out some of the latest we just received from LRG here:
Lifted United Track Jacket by LRG
Photosynthesis Short Sleeve Woven by LRG
Are you feeling it?
Other than some of their jeans, LRG sucks.
I actually like their products. Great quality,fit & design of shirts and I like their jeans too. Girls like the feel too.
The only thing I don’t like is I get the weirdest comments when I wear their shirts. Some ask me what research lifted group is or they think it’s a “green company”. I have the bird catchers, one time some dude asked me what my favorite bird was and what society I was with.
lol birdcatchers?! lol
haha yeah lux it was a logo on a shirt with 2 nets crossed and a bird in the upper middle. Needless to say I had many a convo with middle aged white folk lol.
LRG has been my favorite brand since the beginning. Drake is a great icon to represent LRG as well. Funny it said 2010 i was like dang thats a long time down the road, then I was like wait its 09! Times flies…
Wow! Thank you! I constantly wanted to write on my website something like that. Can I take a portion of your post to my website?