What is “Label Whoring” About Anyway?
For someone making a decent amount of money or have the means of a legit “hook-up,” having access to $300 sneakers, $90 jeans and $250 frames might not be an issue.
On the flipside, some people (whether they can afford it or not) will purchase apparel and accessories for whatever the price, as long as MasterCard, Visa or a grand hustle can pay for it. They simply want the label. Right?
So what are those people called? Well most of us refer to them as “label whores” and sometimes even the insecure.
Contrary to popular belief, being a label whore does not automatically place you in a certain income bracket or a particular demographic.
The Urban Dictionary defines a label whore as: “Someone who only wears brand name clothes, with the name of the brand usually placed somewhere for all to see. A walking advertisement for a clothing store or brand”, or “Someone who will do anything to wear big labels; someone who only wears name brands; someone who wears several big name brands at once.”
A label whore can also be someone who is simply infatuated with buying designer brands for attention, to boast, to fit in, to validate their success or to simply feel better about their worth. Was Kanye West on the right track?
Well, let’s back up. Everybody who’s a label whore doesn’t have low self-esteem issues. Sometimes these brand hunters are honest reflections of a pure addiction created by society’s ills or pop culture propaganda. At times, they really have a passion for high-end fashion.
We all know one or more label whore… and regardless of what it is, whether it’s a sheet or a towel, a sock or a belt, it must say something (on the inside or the outside). If the purchase doesn’t read a credible “cool”, than quite frankly they don’t want it.
Yes, it’s your cousin that won’t go to grocery store without her LV baseball cap or your homegirl who will consistently pulls out her MAC Lipglass in the nightclub.
It’s also the dude who wears his button up, unbuttoned so you can see the YSL symbol on his under garment. Yep. It’s them.
So, my question is: What separates a label whore from someone who simply loves to purchase clothes (that just so happen to be designer)?
My second question is: Do celebrities get the exemption pass because they have money (and/or connections) or is their over indulging also based on recent evaluations?
Think about it: “When it all falls down,” what is label whoring about anyway?