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Rocawear Launches “Cebwebrity” Anniversary Campaign

Submitted by on October 1, 2009 – 2:54 pm3 Comments

Rocawear Shoot_me

Boss Lady looks for the diamond in the sky at Rocawear’s “Cebwebrity” shoot

As part of Rocawear‘s Diamond Celebration (a.k.a 10th Anniversary) the brand recently selected their favorite online personalities to participate in a “Cebwebrity” photo shoot.

The campaign involves numerous high-profile music/fashion sites, such as RapRadar.com, NecoleBitchie.com, StuffFlyPeopleLike.com and more collaborating with Rocawear to spread the brand’s message of growth and evolution.

As you can see, your girl Boss Lady was chosen to be a part of the campaign. And although I have no problems jumping on camera and interviewing people, I’m absolutely terrified of photos. I feel extremely self-conscious in front of still lens and I’m sure I drove the poor photographer crazy on the day of the shoot!

Check out my video where I talk about being a supporter of Jay-Z and Rocawear from day one, my idea of the keys to success, and having to buy bootleg gear back home in Sydney, Australia!

Check out the official Diamond Celebration video here:

For individual videos, highlights from the various campaigns throughout the years, the different online personalities involved and more, make sure you visit the Diamond Celebration official site.

PS. All the featured ladies wore the same outfit on the day of the shoot – B-Girl Tee by Rocawear and Fashion Show Jeans by Rocawear.

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