Usain Bolt, the record-breaking Jamaican Olympian, known as much for his sprinting as for his post–race dances, is making moves in the beauty world by becoming the face of Puma’s new fragrance.

The fragrance will be part of Puma’s Animagical line, and the scent is described as a heady mix of African Kei Apple, green fruit, rosemary, pineapple and white ironwood.

Puma is taking it back to Africa— this product line is inspired by the continent and the African sports they’ve championed for over a decade.

Source: WWD

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