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Trend Alert: Beach Bum

Submitted by on April 15, 2010 – 10:16 am11 Comments

Its time to ditch the dark, gloomy colors, chunky work boots and puffa jackets. At the rate the weather is heating up in NYC, it’s hard to imagine we’ll have to bust those pieces out again until next year.

Until then, summer is around the corner, and we’re here to help you dress the part. Whether you live in a beach town, or in a chaotic city like me, get in the lazy sunbather mode with lightweight fabrics, pastel colors and relaxed fits. Don’t forget the sunscreen!

The top 10 colors for both men and women this summer include a mix of neutrals and bright—yet slightly muted—shades of yellow, turquoise and coral.

Amparo Blue

Fusion Coral


For women, the romper is not going anywhere:

Other breezy beach looks include cutoff denim shorts, roomy tank tops, “boyfriend” shirts and blazers.


Men, opt for relaxed shorts, but not those super baggy joints that flare out like bells and fall below your knees. Try this crisp white pair from LRG:

Magnificent 47 Cargo Shorts by LRG

Try on some preppy boat shoes and a light denim shirt to match.

Classic Boat 2 Eye Boat Shoes by Timberland

Cop more beach looks, including swimwear, on DrJays.com.

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