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MUST WATCH: Rocawear Presents “Everybody’s Haitian”

Submitted by on April 21, 2010 – 5:41 pmNo Comment

Rocawear Presents: Everybody’s Haitian is a non-partisan public service announcement that premiered today to encourage everyone to contact the agency of their choice to develop a long-term contribution plan towards the rebuilding of Port-au-Prince.

An assembled cast of 15 cameos, including J. Cole, Wale, Lloyd, JoJo Simmons, Terrence J, Miss Info and DrJays.com’s own Boss Lady tell the inspiring story of Martine Cauthen, a survivor of the tragic Haitian earthquake.

This three-minute PSA is styled to appeal, in particular, to audiences familiar with pop culture and urban entertainment. Using striking images taken by photographer Adam Sjoberg of the earthquake’s aftermath, director/producer Jasmine “fly” Waters—with the help of Rocawear—assembled a cast of 15 to tell one story: Martine’s.

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