Video: Nike’s The Love
Nike pays homage to the weekend warriors in their latest video spot entitled The Love, which showcases patrons’ love for Nike shoes on the court, in the field, or piled high in their closets. This is one of the first commercials to date which heavily features the sneaker collector better known as the sneakerhead. Athletes are depicted training, and a few sneakerheads are showcased admiring their Yeezys and McFly Hypermaxs, and even saluting with the iconic sneaker sniff. Nike shows the love displayed in places both on and off the court—and really it’s all the same when it comes to the love of sneakers. Get you where’s Waldo on and try to spot the pairs of rare air.