Video: J. Cole & Derrick Rose MVP Powerade Commercial
If you’ve been glued to your TV sets, soaking in every minute of the NBA Playoffs despite the Knicks early exit, you’ve probably seen this 15 second Powerade spot. The commercial is a congratulatory one to Derrick Rose, the youngest MVP in NBA history, a feat formerly held by Wes Unseld. While the commercial is well executed visually and features Rose showing off his jack-rabbit swiftness with the ball, the moves are mirrored by one J. Cole. “Hollywood Cole” as he’s affectionately known is on a very similar meteoric rise to Derrick Rose. His lyrical wit and demeanor on the mic are possibly surpassed by his exquisite ear as a calculated producer. Powerade took notice of the burgeoning MC and paired his tune up nicely with Rose’s achievement. Check it out below.