For any other NBA player, a trip to the NBA Final brings forth some sense of success. But for LeBron James, he exited the finals with a fractured image and a hand with no rings on it. As much as his image has taken a hit in the public eye, it’s not like he can’t repair it. I’ve got five ways that “King” James can begin fixing his image.

See A Therapist: You may laugh, but I’m dead serious. LeBron James has to figure out what is going on in that brain of his that is preventing him from taking over in the big games. Something is not clicking because it is evident James shrinks under the brightest spotlight. Somebody needs to help him figure himself out before it’s too late.

Hire A Better PR Team: LeBron James has a nasty habit of saying and doing the worst things at the worst times. He started the season with the ill-advised spectacle The Decision and punctuated it with his “I’m still better than you” speech after they lost to the Mavericks. Somebody needs to grab James’s leg before his foot lands in his mouth again. Just a tug at his coat to say “Hey, that might not be a good idea” would help.

Accept Responsibility: Face it ‘Bron, you choked. Now you don’t have to necessarily admit that you choked, but it would be better if you accepted responsibility rather than blame God for your team’s six-game demise. A real champion says “Hey, I lost that game” just as quickly as they would want to acknowledge leading their team to victory.

Win 2 Championships: This is a long term goal, but let’s be honest here—one ring isn’t going to quiet the skeptics. They are supposed to win one. But winning more than one can help save his image. This team wasn’t put together to win a championship—Bosh, Wade and James want multiple championships. Two rings will put James in great company alongside Jordan, Kobe, Magic, Bird and others who have won more than one ring.

Stop Deferring: This is a personality trait that LeBron carries on and off the court. He’ll drive the lane and kick the ball out to a lesser player. Even in interviews he can be seen deferring to Dwyane Wade. James must realize that he’s the best player on the floor and dish the rock accordingly. His first option should be him. Then he should look elsewhere. When James realizes he’s the best player, we’ll know. He won’t have to say a thing.

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