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Christmas Smartphone And Mobile Device Activations Hit Record High; Did Apple Top Android?

Submitted by on January 2, 2012 – 10:49 pmNo Comment
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Mobile research firm Flurry Analytics reports that 6.8 million combined Android and iOS devices were activated on Christmas Day this year. Some experts, using the little data available and a lot of estimation, say Apple devices are responsible for 1.6 more of those activations than their Google-powered rivals.

According to Wired, this year’s activations represent a 140% increase from last Christmas. Also, the single day activations on Dec. 25 were 353% higher than the average daily activations from Dec. 1-20.

Forbes outlines how observers have pieced together estimates of the individual companies’ Christmas Day stats using limited market analysis and the tweets of Google executive Andy Rubin. It’s unapologetically guesswork, but if you’re curious about the method behind the madness, check it out.

But Forbes also puts some important context on the guesses of Apple superiority:

Given that Android phones outsold iPhones by 2:1 worldwide in the second quarter of 2011 and more than 3:1 in the third quarter, it’s likely that if Apple did beat Android in the Christmas bake-off by more than a million and a half units, sales of the iPad and iPod touch probably accounted for the difference.

What do you think? Are iOS non-phone devices so popular, they can put Apple so far ahead of Google?

[image via HiTech-Analogy]

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