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Best Buy Survey Explores Apple HDTV

Submitted by on February 8, 2012 – 11:04 amNo Comment
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Details leaked this week about a Best Buy customer survey describing a hypothetical Apple HDTV. Although Best Buy has disowned the “iTV” speculation, fans can’t help but pick over the details.

The survey described a theoretical Apple HDTV, and then asked consumers questions gauging their interest in it. The description said the television would have the following features and functions:

  • 42″ 1080p LED flat panel display
  • Incorporates Apple’s operating system (iOS) found in its current Apple TV set top box which allows you to purchase and stream movies and other entertainment from the Internet
  • Download and use apps from the App Store. Can you imagine playing Angry Birds on a big screen in your living room?
  • Supports Apple’s new iCloud service for storing your movies, TV shows, and music content that you’ve purchased from iTunes and beam them to your Apple HDTV.
  • Use your iPad or iPhone as a remote control, and do everything from controlling your TV, to purchasing new shows and swapping content between your Apple devices and the iCloud service.
  • Built-in convenience with built in iSight camera and microphone for Skype.
  • In addition to iTunes, stream content from popular sites such as Netflix, YouTube, and flickr.
  • Available for $1499
  • But in a statement to Wired, Best Buy skirted the question of where these details came from, and why they put out the survey:

    The customer survey was a routine offer effectiveness survey conducted by one of Best Buy’s research partners. Any brand reference was hypothetical. The survey is no longer available[.]

    What do you think? Does Best Buy know something that we don’t? More importantly, would you buy that Apple TV?

    [Source: The Verge]

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