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Diddy Expands CIROC Empire With Funkmaster Flex

Submitted by on May 3, 2012 – 9:37 amNo Comment

CIROC has added to their ever expanding portfolio of celebrity ambassadors by signing legendary New York DJ, Funkmaster Flex.

In what many see as a coup for the beverage brand, HOT 97′s Flex joins a roster that includes not only big names like DJ Drama and DJ Envy but his very own sworn radio enemy, Power 105′s DJ Clue.

Diddy couldn’t let the occasion be revealed without the necessary amount of fanfare, so he stopped by Flex’s show (with fellow “CIROC Boy” and MMG/Bad Boy artist French Montana) following Rick Ross‘s much-hyped press conference earlier that day (another CIROC ambassador) to announce the partnership, which comes right on the heels of Flex’s deal ending with competitor vodka brand Grey Goose.

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