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First Look: Lauren Conrad Unveils Her Paper Crown Spring 2013 Collection

Submitted by on January 22, 2013 – 10:14 amNo Comment
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Lauren Conrad continues to take the fashion world by storm.

The former star of MTV‘s reality series The Hills and designer of the LC Lauren Conrad for Kohls collection debuted the Spring 2013 Lookbook for her clothing line Paper Crown recently. Fun, feminine, and flirty, the uber girly collection is filled with plenty of lace (check out the adorable Jameson top in peach lace above), frilly trims, bows, playful cutouts, sequins, and sweetheart necklines. Described by Conrad as “a collection of polished pieces with a charming and youthful vibe—the look and feel of the line is clean, cool and feminine,” the line also indulges a nautical theme with ship-prints, stripes, and lots of navy blue hues from hot frocks to skinny pants.

Besides staying within a color palette dominated by peaches and creme, Conrad’s main concern was to keep to her collection affordable for fans. “Let’s say I want to use a $4.50 trim, but I can only afford to use a similar, yet less lovely, $1.23 trim in order to hit my target price,” she said. “At this point, I can decide to use that higher quality trim, but I’ll be taking a hit from the inflated price.”

Check out the Spring 2013 Paper Crown collection below. If you like what you see, shop ’til you drop over here now.

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