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The Air Jordan XX8 Is Going To Be Available In 1,425,396 Different Colorways

Submitted by on February 20, 2013 – 11:25 amNo Comment

Okay, okay. So, the number that we have featured in the title of this post might be a slight exaggeration. The Jordan Brand isn’t really going to drop more than a million different colorways of the new Air Jordan XX8 sneaker. But, it’s sure going to feel that way. Now, that they have released the sneaker in stores all across the country, they’re looking to make a killing with it and show what it can really do on the court. They’re also looking to make sure that every single man, woman, and child walking the planet will have their own favorite color of the Air Jordan XX8. So, it appears as though they’re going to drop dozens of different colorways to make everyone happy.

Over the weekend, the Jordan Brand previewed a bunch of different colorways that will be made available in stores. From the regular old “Electric Green” colorway to a crazy “Knicks” colorway, they’ve got just about every color combination covered. But, we also get the feeling that this sneaker may be available in more colorways than you’d care to count. Jordan Brand is going to do everything in their power to get people interested in these—and, more importantly, to get people to pay $250 for them—and, if that means releasing it in more colorways, then that’s what they’re doing to do!

Below, you will see a bunch of different colorways that the Jordan Brand previewed over the weekend. Check them out and let us know what you think about them and whether or not the addition of new colorways will make you run out and cop a pair. And, keep an eye out for more of these colorways dropping soon. Over the course of the next six months, we wouldn’t be surprised to see 100 different colorways of the XX8 drop. It’s not the 1,425,396 figure we posed in the title of this post. But, it’ll sure feel like it. Do you think it’s a good idea for Jordan Brand to take this approach?

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