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Beyonce Goes Pop Art For New Pepsi Campaign

Submitted by on February 23, 2013 – 12:37 pmOne Comment
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Beyonce pops in her latest ads for Pepsi.

The 31-year-old pop singer goes pop art in the new Andy Warhol-inspired campaign for Pepsi. “Pop Art inspires me to Live for NOW,” Beyoncé wrote on the Facebook post accompanying the image.

Shot by photographer Patrick Demarchelier, the poster features Beyonce making three eye-popping faces animated by bright turquoise eyeshadow, fuchsia lipstick, and an Edie Sedgwick-style blonde pixie cut.

“Beyoncé and Pepsi truly achieved the ‘Pepsi Effect’ with this collaboration,” said Mauro Porcini, chief design officer at PepsiCo. “It was a joy to discover Beyoncé’s current passion for Pop Art, and together make it come alive in a very contemporary way.”

Still, not everyone was impressed by Beyonce’s latest foray into the art world. “Ummmmm…why does she look Caucasian..?”one user wrote on Facebook. Another added, “And to look like a white chick. thumbs down for you Missi.”

Check out a few of the other stars ranging from Britney Spears and Michael Jackson to Lady Gaga and Elizabeth Taylor that have gotten the Any Warhol treatment. Which one is your favorite?

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One Comment »

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