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Zoë Kravitz Designs A Swarovski Crystallized Jewelry Capsule Collection

Submitted by on February 28, 2013 – 10:52 am14 Comments

Sorry, Lenny Kravitz, but this “American Woman” is giving us a brand new reason for why we can’t stay away.

Zoë Kravitz, the 24-year-old daughter of the rock legend, has teamed up with Swarovski Crystallized to design a sparkly capsule collection of jewelry. The line of bracelets, necklaces, rings, and earrings will comprise of Zoe’s birthstones (turquoise and tanzanite), and other Swarovski Elements.

“I wanted it to feel organic and fun,” Kravitz told WWD of the tribal nine-piece silver and blue collection. “Something that would allow each person to make it their own. I was inspired by places I want to travel such as India and Morocco…Those countries have such vivid landscapes so I wanted to pull in color from there.”

Already a successful singer, actress (The Brave One, No Reservations, and X-Men First Class), and model (she was the face of Vera Wang’s Princess fragrance in 2009), Zoe is happy to add designer to her resume and serve as the face of the jewelry campaign. “Sometimes there is beauty in simplicity and sometimes it’s fun to pile it all on,” Zoe said of the ads shot by Guy Aroch.

Zoe’s Swarovski Crystallized nine-piece collection, which will retail from $90 to $194, will launch at Swarovski Crystallized stores in New York, London, and Austria and online at swarovski-crystallized.com. Take a closer look at Zoe wearing her jewelry below. Do you think the pieces are crystal clear or simply foggy fashions?

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