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Do The adidas Crazyquick Sneakers Really Help John Wall Play Better?

Submitted by on May 22, 2013 – 10:58 amNo Comment

This shouldn’t come as news to anyone—at least, we hope it shouldn’t come as news to anyone—but sneakers don’t make you a better basketball player. They can help you avoid injuries. They can provide additional support. And, in some cases, they can even make you a fraction of a second faster. But they cannot make you a better basketball player! If you’re no good out on the court, you’re not suddenly going to be good just because you strap on a new pair of sneakers.

At least, that’s what we always thought. Sneakers are sneakers. They’re not miracles. So they can’t actually help you improve your game. However, adidas is trying to prove that theory wrong by showing how much better Washington Wizards point guard John Wall played this year when he wore the new adidas Crazyquick versus when he didn’t. He didn’t debut the Crazyquick sneakers until March 6. So adidas is working with a very small sample size. But, as you can see, Wall put up better numbers in the 24 games during the 2012-13 NBA season that he wore the Crazyquicks versus the 25 games during the season that he didn’t wear them. This infographic shows the difference:

adidas makes a pretty compelling argument here. As you can see, Wall’s numbers were higher in the Crazyquicks than they were before he started wearing them. But that could have been for any number of factors. For instance, the Wizards played much better as a team during the second half of the season compared to the first half of the season. So, naturally, Wall’s numbers were better when the team was winning. But we still think adidas needs a much bigger sample size before they can accurately claim that adidas Crazyquick sneakers make you a better basketball player.

What do you think? Are you buying the argument adidas is trying to make here? Or do you think Wall’s success in the Crazyquicks was more coincidental than it was a product of his footwear?

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