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Why Is Justin Bieber Investing In A New Social Network Called Shots Of Me?

Submitted by on November 6, 2013 – 12:43 pmNo Comment

Can Justin Bieber sell tweens on the idea of spending their time and money on anything? We’re about to find out, as he reportedly just helped a company called RockLive get a new app called Shots Of Me off the ground. Along with several other investors, Biebs helped raise more than $1 million to help get the new social network up and running. It’s an app that will be available soon. But why in the world did he invest in a social network that no one seems to be all that into yet? RockLive CEO John Shahidi tried to explain it recently.

“We got to know Justin after he began playing our games and tweeting about it,” Shahidi said. “He’s been very involved in our products, helping us test things and providing feedback. When we told him that we were looking to create a social network for teens that really addresses what they aren’t getting on other networks, and which tries to deal with things like cyber-bullying, his eyes just lit up.”

We’re sure that’s not exactly how it went, as we’re sure his business advisors’ eyes lit up more than his actually did. But regardless of how or why Justin wanted to get involved with Shots Of Me—a social network that reportedly deals with teens sharing selfies—he’s now involved. And we don’t think that’s a great idea. Because while his involvement with Shots Of Me will certainly give the company a boost, we haven’t heard anything to lead us to believe that Shots Of Me will be a runaway success. We also think that, if Bieber thinks he can just attach his name to a social network and have it be a success, he’s sadly mistaken. There are probably too many social networks as it is. So why should people take interest in another one?

Maybe we’re wrong. Maybe Shots Of Me will be huge and Bieber will make tons of money as a result of getting involved with it. But we seriously doubt it. And we fear that Bieber just wasted a bunch of money trying to fund it. Good thing he has plenty more money where that came from.

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