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Shaquille O’Neal Joins Forces With Monster As Their Newest Celebrity Spokesperson

Submitted by on November 8, 2013 – 11:33 amOne Comment
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Shaquille O’Neal has always been a monster on the basketball court. And now, the man who won four world championships, three NBA Finals MVP awards, and appeared in 15 All-Star games is teaming up with a monster of a different sort.

The NBA great has been tapped to be the new face of Monster, marketing electronic products across a gambit of categories from tablets to audio.

“I am excited that we are collaborating with Shaq to market Monster’s products,” Head Monster Noel Lee said in a statement. “His bigger than life personality, coupled with his keen marketing experience and sense, is a great fit for the Monster brand.”

O’Neal will help promote the Monster M7 premium tablet (available exclusively online at Walmart.com for $149.00).  “Nobody does studio quality sound better than Monster,” O’Neal said of the collaboration. “They absolutely revolutionized the headphone market. I’m excited to partner with them as they enter the tablet and rechargeable battery space. We have a few more products coming soon too.”

The 7-foot baller will also help push the new Monster POWERCARD, “one of the world’s thinnest rechargeable smartphone backup batteries. The sleek, ultra thin, credit card-sized Monster POWERCARD features advanced Monster supercharging technology and is capable of charging smartphones with a five hour boost in a third of the time compared to competitive USB 2.0 charging solutions. The Monster POWERCARD is available at Verizon stores in Silver, Red, and Black for $34.95.”

Are you more likely to buy Monster products now that Shaq is behind the brand or do celebrity endorsements have no influence on your tech decisions?

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One Comment »

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