Watch Bob Dylan’s Interactive Music Video For “Like A Rolling Stone”
Better late than never, folk rock music legend Bob Dylan released an interactive music video this week for his 1965 top ten hit, “Like A Rolling Stone.” The video mimics watching television, featuring 16 “channels” that the viewer can switch between, all showing different celebrities and performers lip synching the words to the song.
Appearances include Drew Carey on the set of The Price is Right, the cast of Pawn Stars, the Property Brothers, comedian Marc Maron, and Detroit rapper Danny Brown. Other channels show a cooking show, a local news cast, a BBC-like news cast, a Bachelor-like show, a History Channel show, a romantic comedy movie, and an animated children’s show. Another channel shows Dylan himself performing the song in 1966.
Director Vania Heymann told Mashable he wanted the video to hold a mirror up to viewers, saying “I’m using the medium of television to look back right at us — you’re flipping yourself to death with switching channels [in real life].”
The video is part of a promotion for Dylan’s recent 47-CD box set release from Columbia/Legacy, and was created by the agency Interlude.
Dylan last created music video history with a film clip for his song Subterranean Homesick Blues in 1965. The iconic black-and-white short features Dylan in an alleyway, flipping through cue cards with lyrics from the song written on them. The video has inspired numerous imitations and parodies.