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adidas Officially Confirms Kanye West Partnership

Submitted by on December 3, 2013 – 3:45 pmOne Comment
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Mr. West all but confirmed it last week on Hot 97′s Angie Martinez Show, but its now official. In a brief statement, the German-based sporting giant touched on the collaborative project and what the year ahead has in store for Yeezus x adidas. There are also faint rumors of a pairing of iconic Japanese Designer Yohji Yamamoto of Y-3 and Yeezy himself. Looking forward to 2014.

For 2014, we welcome to the adidas family one of the most influential cultural icons of this generation, Kanye West. Well known for breaking boundaries across music, film and design and partnering with our history in street wear culture and leading innovations in sport, we look forward to creating a new chapter. Details to follow.

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