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adidas Is Bringing Back Gilbert Arenas’ Gil Zero Rebranded As The adidas Regulate

Submitted by on December 9, 2013 – 1:09 pmNo Comment
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Once upon a time, Gilbert Arenas was the focal point of adidas Basketball. His signature sneakers were the hottest basketball sneakers that adidas had to offer. And in a lot of ways, he helped start some of the trends that infiltrated the sneaker game later on. For instance, he was wearing low-top sneakers long before Kobe Bryant ever did it. And unlike Kobe’s sneakers, his sneakers were met with a lot of fanfare. Part of that had to do with the fact that Arenas was so damn entertaining—and part of it had to do with the fact that Arenas’ signature sneakers came in a ton of different colorways at a time when every single sneaker that was released didn’t come out in more than one or two colorways.

With all of that in mind, it should come as no surprise to hear that adidas is rebranding one of his most popular signature sneakers and re-releasing it. But it’s still great to hear that the adidas Gil Zero is going to be re-released as the adidas Regulate in the near future. As you can see in the photos provided here, the Regulate looks just like the original Gil Zero—minus the strap that used to go across the front of it—and it appears as though the Regulate is going to be available in a Washington Wizards-inspired colorway. We can’t say this for sure yet, but we would also imagine that the Regulate will be available in a bunch of other colorways as well.

Do you like the idea of adidas rebranding the Gil Zero and putting it back out in stores? We do. It’s worked well for the adidas Crazy 8 lineup of sneakers (that shoe was originally worn by Kobe Bryant back at the start of his career) and we think that it will work well for the Regulate lineup of sneakers, too. Let us know if you will be picking up a pair when they drop. No word yet on when or where they’ll be available. But we expect them to drop soon.

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