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Aeropostale Launches First Ever Pretty Little Liars Clothing Collection

Submitted by on January 9, 2014 – 1:49 pmOne Comment
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The selection at Aeropostale is about to get a whole lot prettier. The mall-based specialty retailer of casual apparel for young men and women has partnered with Pretty Little Liars costume designer/stylist Mandi Line to launch the Pretty Little Liars Collection by Aeropostale.

“Designing my first-ever collection with Aeropostale has been an incredible experience. It’s so rewarding to create a line that truly brings the style of these ‘it’ girls to life,” said Line. “I knew fashion would play an important part in the show from the start. The fans were really my inspiration for the collection. You can easily mix and match the pieces to express your personal style. It’s all about incredible looks at obtainable prices.”

The collection will feature outfits based on the personalities and distinctive styles of the show’s main characters on the hit ABC Family series: Aria (Lucy Hale), Hanna (Ashley Benson), Emily (Shay Mitchell) and Spencer (Troian Bellisario). “Pretty Little Liars is a pop culture phenomenon, especially amongst our customer,” says Scott Birnbaum, Senior Vice President, Marketing & Ecommerce, Aeropostale Inc. “We are thrilled to have partnered with Mandi Line, the show’s costume designer, to capture the signature style of each character and to create the first ever Pretty Little Liar’s fashion collection.”

Added Maryellen Zarakas, Senior Vice President, Worldwide Marketing and TV & Studio Licensing, Warner Bros. Consumer Products: “Pretty Little Liars is a perfect match for Aeropostale as this partnership allows us to offer fans an original design inspired by the characters in the stylish and trend-setting series—so if you’re a fan of the show or a fashionista, this collection will let girls wear their favorite character’s look and make it their own.”

To make the collection seem even more authentic, Mandi will also incorporate the collection into the characters’ wardrobes throughout the season, giving fans inspiration on how each girl would personally style the pieces. “I receive tweets, Facebook messages and Instagrams from fans everyday who line up their clothes next to photos of the characters,” Line continued. “The fans are extremely engaging and I’m lucky enough to talk to them every day.”

The Pretty Little Liars Collection by Aeropostale will be available exclusively in Aeropostale stores nationwide and on Aeropostale.com ranging in price from $18-$72. Check out the clothes below. Would you spend a pretty penny on this collection?

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