Outkast’s Andre 3000 announces clothing line Outkast’s Andre 3000 announces clothing line
September 27, 2007 – 9:18 am | 13 Comments

According to Women’s Wear Daily, Outkast’s André Benjamin, aka Andre 3000, is launching a clothing line.
Long known for his individual style, Andre revealed he will start a men’s line this spring, with plans to soon …

Hot new Rocawear jackets in for men Hot new Rocawear jackets in for men
September 26, 2007 – 1:28 pm | 5 Comments

There’s a new selection of men’s jackets from Rocawear – we’ve chosen two that will help you stand out in the upcoming colder months!
There’s the slick baseball jacket that comes in both red and black …

Ladies check out our new Boxfresh gear Ladies check out our new Boxfresh gear
September 26, 2007 – 9:05 am | One Comment

If you’re tired of wearing the same old brands over and over again, check out the cute new clothes in from Boxfresh.
There’s hoodies:

The Huella Hoodie by Boxfresh
Dresses:

The Halhu Convertible Dress by Boxfresh
And tops:

The Kochu Top …

Hands up if you like Street Swag! Hands up if you like Street Swag!
September 25, 2007 – 3:04 pm | 4 Comments

We recently launched our independent streetwear store Street Swag over summer, and the response we’ve already gotten from both brands and shoppers has been very exciting.

Christina Zip-Up Hooded Sweatshirt by WeSC

Citron Truth Tee by Triko
We …

Brand alert: Nikita Brand alert: Nikita
September 25, 2007 – 1:40 pm | 7 Comments

The Aldis Jacket by Nikita
We’re very excited to announce the addition of Nikita to our Street Swag store.
One of the few quality women’s streetwear brands, Nikita Clothing was founded seven years ago by Heida Birgisdottir …

Jay-Z continues making major moves Jay-Z continues making major moves
September 25, 2007 – 1:06 pm | 12 Comments

Jay-Z with his New Jersey Nets jersey
From XXLMag.com:
As if being a part owner of the NBA’s New Jersey Nets wasn’t enough, Jay-Z and his Rocawear clothing line are vying to win the naming-rights to the …

Exclusive interview with Natasha Sanchez from Luxirie by LRG
September 25, 2007 – 9:02 am | 2 Comments

DrJays.com Live recently caught up Natasha Sanchez from the East Coast Marketing division of Luxirie by LRG.
Natasha explains the ethos behind the brand, talks about female celebrities who rock Luxirie and goes into detail …

Young Jeezy celebrates his birthday by launching Eight732 Young Jeezy celebrates his birthday by launching Eight732
September 24, 2007 – 1:01 pm | 8 Comments

Young Jeezy
In conjunction with his upcoming birthday (on September 28), rapper Young Jeezy has planned big celebrations to officially launch his new clothing line, Eight732, this week.
“I’m doing a whole week in Atlanta and Miami. …

Miss USA shows Rocawear some love Miss USA shows Rocawear some love
September 24, 2007 – 8:58 am | 6 Comments

Miss USA 2007 Rachel Smith
Miss USA Rachel Smith told today’s New York Daily News that although she’s not a party girl, she was dancing up a storm in front of the mirror in her suite …

Behind the scenes video from the Sean John women’s shoot
September 21, 2007 – 2:44 pm | 5 Comments

Here’s a cool video capturing behind-the-scenes footage from Diddy‘s recent Sean John for Women campaign shoot.
Featuring actress Lauren London, singer/model Cassie and singer/dancer Asia, the video showcases the sexy, various looks on offer from …

Brand alert: AZZURE Brand alert: AZZURE
September 21, 2007 – 10:37 am | 6 Comments

That’s right folks – urban staple brand AZZURÉ is back – looking better than ever.
Check out their new range of hoodies:

The Masanori Hoodie with Graphic Back by AZZURÉ
New polo shirts:

The Lifesavers Polo by AZZURÉ
And sweaters:

Katsuya …

Akademiks’ new women’s line gets love from female celebs Akademiks’ new women’s line gets love from female celebs
September 21, 2007 – 9:09 am | 17 Comments

Akademiks have really stepped their gram up when it comes to their women’s line – and celebrity chicks definitely agree.
Peep 106 & Park‘s Rocsi in the “New York Vixen” fleece dress:

And Remy Ma was seen …

Beyonce is now a brunette… Beyonce is now a brunette…
September 20, 2007 – 4:40 pm | 36 Comments

Beyoncé
The Deréon queen was seen out and about last night at Diddy‘s Unforgivable For Women fragrance launch in New York with a brand new hairdo.
This isn’t the most important news post, but you have to …

Loads of new Freshjive men’s gear now available Loads of new Freshjive men’s gear now available
September 20, 2007 – 11:12 am | One Comment

Check it out fellas – we have a ton of new fall gear in now from Freshjive:

The Warrior Denim Jacket by Freshjive

The Freshjive Disciples Cap by New Era

The Revolutionary Suicide T-shirt by Freshjive

The Tracks Pullover …

Calling all ladies… Calling all ladies…
September 20, 2007 – 10:47 am | 7 Comments

Laurie Ann Gibson, WEEN’s Kristi Henderson, WEEN/HSAN Managing Director Valeisha Butterfield, WEEN’s Sabrina Thompson, WEEN’s Lauren Lake, Mya.
Last night was the official launch of WEEN – Women in Entertainment Empowerment Network.
WEEN was created by the …

Female celebrities rock out in Luxirie by LRG Female celebrities rock out in Luxirie by LRG
September 19, 2007 – 2:26 pm | 14 Comments

All kinds of “celebrity chicks” have been seen out and about lately in Luxirie by LRG.

Hot new singer Keri Hilson

Fergie rocks out in a Luxirie hoodie

“Voice Of The Young People” Lil Mama rocks a Luxirie …

Check out the DrJays.com and Songs of Freedom party flicks! Check out the DrJays.com and Songs of Freedom party flicks!
September 19, 2007 – 10:28 am | 6 Comments

Last night in New York, DrJays.com held a joint party with Songs of Freedom, introducing the exciting new brand to an industry crowd.
A number of key people from other brands came out to support – …

Brand new jackets from The North Face Brand new jackets from The North Face
September 18, 2007 – 1:50 pm | One Comment

The Kosi Jacket by The North Face
Who says you have to look bland in the colder months, rocking only dark colors?
Arguably the most popular outerwear brand, The North Face, have released these cool, metallic bubble …

Forbes magazine shows love to 50 Cent, Jay-Z and Diddy Forbes magazine shows love to 50 Cent, Jay-Z and Diddy
September 18, 2007 – 12:01 pm | 11 Comments

Hip-hop’s mainstream power has been undeniable for years, and certain events confirm this.
One such event is seeing the anticipated “Forbes 1, 2, 3 Remix/Billion Dollar Remix” to 50 Cent‘s hit “I Get Money” with Diddy …

Diddy reps for Songs of Freedom Diddy reps for Songs of Freedom
September 18, 2007 – 9:42 am | 11 Comments

Diddy in the club wearing Songs of Freedom
First Diddy was seen in Zoo York, now he’s been out and about rocking new brand Songs of Freedom – what happened to Sean John?
Speaking of Songs …

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