Swizz Beatz isn’t the only hip-hop producer looking to make some noise in the sneaker game. From the looks of things, Just Blaze will also throw his hat—or, more appropriately, his sneaker—into the ring in 2012 …

The Reebok Classics team are capping off a stellar year with videos highlighting the “new classic” wave of artists, including 2011′s breakout star Meek Mill.
After being signed to Rick Ross‘s Maybach Music label, being named …

No rapper is hotter in the streets than Meek Mill right now, so who better for Swizz Beatz to add to his reinvigorated Reebok Classics all-star team?
After taping the special “Reebok Back” promo and the …

There are a lot of things you could say about Reebok right now. With Swizz Beatz seemingly calling the shots, they’re trying to find and pinpoint their identity as a brand. They’re trying to keep …

She’s a Grammy Award-winning R&B singer-songwriter, pianist, actress (The Nanny Diaries, Smoking Aces), author (Tears For Water), philanthropist (Keep A Child Alive), Broadway Producer (Stick Fly) and mother (Egypt Daoud Ibarr Dean), but Alicia Keys …

Despite speculation they have a bun in the oven, another baby apparently isn’t in the cards for Swizz Beatz and Alicia Keys anytime soon. Last week, the couple set off rumors they were expecting …

Despite evidence to the contrary, Swizz Beatz is dismissing rumors that he’s cheating on his wife of one year, R&B diva Alicia Keys. During a party the other night here in NYC, the hip-hop super …

I can’t believe it…this drama can’t be happening to one of my favorite celebrity couples. Reportedly, Swizz Beatz, who’s been married to R&B diva Alicia Keys since last summer, is reverting back to his old …

On Sex And The City, Charlotte York‘s gay best friend Anthony Marrintino famously said, “You want pasta, you go to Little Italy. You want wedding, you go Wang,” and he was right. For her wedding …

Last night in Las Vegas Swizz Beatz and his Reebok Classics collective threw a concert for over 500 MAGIC and PROJECT trade show attendees at the Moorea Beach Club at the Mandalay Bay Hotel.
With Funkmaster …

Swizz Beatz is becoming known as the jack of all trades—which is seemingly a growing trend for celebrities in general.
He couldn’t stop at being a Grammy Award-winning producer or creative director at Reebok; Swizz has …

You want to hear the craziest s*it? I’m not excited by Watch The Throne releasing today. Want to know why that’s the craziest s*it? Because Jay-Z is my favorite artist of all time, Kanye West …

The only thing hotter in Hollywood then getting knocked up, is flaunting a sizzling post-baby body merely weeks after giving birth.
Enter 41-year-old diva extraordinaire Mariah Carey who hit the beach for some sun, surf and …

If your name happens to be Mashonda, then I suggest you stop reading this right about now. Alicia Keys and her producing hubby, Swizz Beatz, will celebrate their one-year anniversary on July 31, and judging …

Pharrell celebrated the launch of his Qream with a Q liquor in NYC last night, with the likes of Selita Ebanks, Q-Tip and Swizz Beatz. As Billboard.com reported:
At the official NYC launch of Qream with …

Reebok Classics and Swizz Beatz hosted a launch party at Espace in New York City last night, a day before the global launch of the new Reebok Classics “Reethym of Light” campaign and TV commercial. …

We’ve rounded up the top 10 most stylish celebrity New Yorkers—including those born in this great city, those living here currently or having lived here for a long amount of time. You know what they …

Everyone’s Fourth of July festivities should be in full swing right now: pool parties, cookouts, sweaty clubs, crazy road trips and more. Whatever it is you’re doing you need the perfect soundtrack to your summer …

Game is officially back in the game. After a string of semi-successful singles, it sounds like the Compton MC might finally have another hit on his hands courtesy of his latest single, “Bottles & Rockin’ …

Revelers at NYC hotspot 1Oak mingled and partied for a good cause on Tuesday evening during the third annual Art Auction. Hosted by hip-hop super-producer Swizz Beatz, the event was a fundraiser benefiting the Bronx …